Converse product detail art direction
Year: 2019 – 2020
Client: Converse
Role: Art Director
Collaborators: Connor Beebe, Ann Jiang, Hadley Adams, ICON StudiosOne of my key responsibilities at Converse was directing the on-body photography and video for our product detail pages. I created and maintained the documentation and style guide for photography and directed seasonal shoots at Nike’s ICON Studios in Los Angeles. During these multi-day sessions, I led a team of over 70+ industry professionals, managing simultaneous product shoots across 10 photo bays and 1 video studio.